Winning isn’t everything… or is it?

Being a South African on the weekend that the Springboks win the Rugby World Cup makes the other challenges of living on the southern tip of Africa a lot more bearable!

You don’t have to be South African or even to follow Rugby to know that winning is a great human experience.
We love to win, to be the best, to come first.
It seems that winners win and enjoy the euphoric experience.
Isn’t that what evolution calls the survival of the fittest?

Or is there another perspective?

In this video I explore how competitiveness may not be helpful in certain scenarios and offer a simple conflict transformation tool to alter your adversarial relationships.